Our goal with Flexa, one of the most famous consumer paint brands of AkzoNobel, was to replicate the immersive experience users encounter when selecting colors in-store. Much like standing amidst the vivid color walls at home improvement stores, our solution introduces an online color wall. This allows users to effortlessly discover and choose their favorite hues.
I was responsible for crafting the UI designs for the color wall, ensuring a seamless integration with the overall webshop and the color selection process.
Role:
UI Designer
Services:
UI Design
Visual Design
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